Meet the team

Ali graduated from the University of Baghdad with a Bachelor of Science in Accounting. By the age of seventeen, he was simultaneously studying full time and running his own business. In 2000, Ali made the decision to sell his business and move to NZ with his family where he saw a brighter and more secure future. Within three years of being on Kiwi soil, Ali opened his first business in NZ, a Civic Video store in Whangaparoa and another later in Royal Oak. Ali identified the decline of the DVD rental industry and later went on to purchase and revamp Burger Fuel in Parnell. It was during this time that Ali started turning his attention towards a healthy and active lifestyle, which ultimately lead to his decision to leave the fast food industry.

This is when Ali was introduced to the world of Financial Services and truly found his passion. Ali genuinely loves helping and supporting people, both his clients and his co-workers, this has led to Ali not only being a Financial Adviser but our New Business Mentor, working with our team of advisers to help them deliver outstanding service, advice and support to our clients.

In his spare time Ali will likely be found at the gym, catching up with friends, spending time with his kids or walking his adorably fur baby Leonard.